In 2017, a business that doesn’t have a website is unlikely to be taken seriously. Offering your customers a basic website is no longer enough: your site must reflect the values ​​of your company in order to make an impression. Are you wondering how to design a good website? Here are four essential design elements for all small business websites in 2017. All of these Ghana Email List will make it easier for your potential customers to find you and learn about your business. At the same time, these elements will strengthen the professional image of your company. Nowadays, almost everyone has a smartphone in their pocket.

While most people still browse the web using a laptop or desktop computer, people are more likely to turn to their phone or tablet when it comes to doing a quick trip. finding information about a company, product or service. Your website must be accessible from mobile devices. It means that : Images should keep the same size Pages must keep an adequate size The appearance of the site must remain consistent This is not always the case when a site designed to be viewed on a laptop or desktop computer is scaled for mobile devices. Luckily, site optimization for mobile devices is included in the plan for most site building services, which means that resizing for mobile devices is done automatically with every update to your site.

 

Compatibility With Mobile Devices

Design of a professional logo Your logo will play a key role in the overall look of your website. It should be in the foreground (especially on the homepage), so that it can be seen by thousands of eyes every month. A logo that falsely represents a brand will only cause a discrepancy and could lead to the loss of potential customers and followers. 3. Ease of navigation and UI Essentially, your website is a tool to relay relevant information to your current and potential customers as quickly and efficiently as possible. This means that navigation (the way you navigate the site) and the UI (User Interface, that is, what the user interacts with when they navigate a site) should be at the center of your concerns.

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Our attention span is shorter than ever, as observed by Philippe Vernier, researcher at the CNRS . Websites overloaded with pages and navigation buttons can therefore encourage visitors to leave. Why ? Because they find themselves overwhelmed by the sheer number of options. When designing your business website, try to convey your message in a simple way. The text should be laid out in a clear and easy-to-read manner, and the design elements should be user-friendly and modern. Resist the temptation to add more imagery or text than is absolutely necessary – your visitors will thank you. If the main purpose of building a new website is to attract new customers, you can’t afford to keep your contact details out of sight.

 

Visibility Of Contact Details

A “Contact” page is always important, but these details should also appear at the bottom of every page on your site. The type and size of the font should be big enough, clear and simple. The idea is not to bombard your visitors with the different ways they can contact you but to help them find this information as easily as possible. In conclusion, don’t play guesswork when it comes to designing your website. Start with design elements that have been proven to drive conversions and let your creativity run wild – the possibilities are endless. > If you are ready to start building your business website, take inspiration from the templates, tools and features in our website builder .

Give gifts Whether you’re attending the event or not, running a contest is a cost-effective way to create a buzz. With that, you might be thinking, “I don’t have any seductive products. I don’t have products that are easy to package and distribute ”. It does not matter. Any product has value in the eyes of good customers: sell your services as an experience. Think beyond the physical product. Say you are a printing business or a small accounting firm. Involve a consultation or a basic package. Do not be discouraged if you have to brainstorm seriously to determine which approach to take.

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